#Edelman
2bookmarks tagged with "Edelman"
across 1 category: AI & Public Opinion
2024 Edelman Trust Barometer: Key Insights Around AI
edelman.com • Oct 17, 2025 • AI & Public Opinion
Edelman survey of 32,000 respondents across 28 countries examining trust in AI innovation. Finds only 30% embrace AI while 35% reject it. Trust in AI companies declined from 62% (2019) to 54% (2024). Documents significant gap with 76% trust in tech sector generally. Privacy concerns nearly double job impact worries. Understanding AI better, seeing societal benefits, and personal benefits identified as key trust drivers.
resources:2025 Edelman Trust Barometer - The AI Trust Imperative: Insights for the Technology Sector
edelman.com • Oct 17, 2025 • AI & Public Opinion
Edelman global survey finds world split on AI: 49% trust it globally, but only 32% in US (vs 72% in China). US trust in tech companies declined from 73% (decade ago) to 63%. 59% fear job displacement, 63% worry about information warfare. Women, older individuals, lower-income populations less likely to trust AI. Nearly 1 in 2 skeptical of business AI use. Emphasizes need for AI deployed to enhance lives, protect security, create shared value.