#Edelman

2 bookmarks tagged with "Edelman"

across 1 category: AI & Public Opinion

• 2024 Edelman Trust Barometer: Key Insights Around AI

  edelman.com • Oct 17, 2025 • AI & Public Opinion

  Edelman survey of 32,000 respondents across 28 countries examining trust in AI innovation. Finds only 30% embrace AI while 35% reject it. Trust in AI companies declined from 62% (2019) to 54% (2024). Documents significant gap with 76% trust in tech sector generally. Privacy concerns nearly double job impact worries. Understanding AI better, seeing societal benefits, and personal benefits identified as key trust drivers.

  [edelman] [ai] [trust] [public opinion] [2024] [survey] [28 countries]
  resources:

  ↓ 2024 ai insights pdf

• 2025 Edelman Trust Barometer - The AI Trust Imperative: Insights for the Technology Sector

  edelman.com • Oct 17, 2025 • AI & Public Opinion

  Edelman global survey finds world split on AI: 49% trust it globally, but only 32% in US (vs 72% in China). US trust in tech companies declined from 73% (decade ago) to 63%. 59% fear job displacement, 63% worry about information warfare. Women, older individuals, lower-income populations less likely to trust AI. Nearly 1 in 2 skeptical of business AI use. Emphasizes need for AI deployed to enhance lives, protect security, create shared value.

  [edelman] [trust barometer] [ai] [2025] [global] [trust] [tech sector] [crisis of grievance]